Daniela, a graduate in Cultural and Tourism Geography (VUW New Zealand, University of Trier and Bonn, Germany), worked previously in research and business development roles at HEI in Germany, New Zealand and the UK, as an events and tourism consultant, and tourism management lecturer. Daniela joined the RSA in 2013, bringing wide-ranging international conference management experiences, academic networks and a strong entrepreneurial approach to the Association. Daniela’s job portfolio includes the RSA’s membership, academic journals, territorial networks, marketing, conferences/events and the HQ office’s management.